‘We think there is the big opportunity here’: Despite nearly £2bn in sales at risk, IRI sees the silver lining to England’s new HFSS restrictions 18-Oct-2021 By Gill Hyslop The UK Government has introduced new rules for high fat, sugar and salt (HFSS) products that – when implemented in October next year – will affect the advertising of HFSS brands, volume promotions and the display of HFSS products instore.
